ROLLS-ROYCE 103EX CONTINUES TO SET THE AGENDA FOR THE FUTURE OF LUXURY MOBILITY TWO YEARS AFTER IT ARRIVES
Two
years ago in 2016, Rolls-Royce rewrote the rulebook for the future of true
luxury mobility by presenting the Rolls-Royce VISION NEXT 100 – codenamed 103EX
– a radical vision of effortless, autonomous, connected, spacious and beautiful
luxury mobility, as personal as each individual customer.
Two
years ago in 2016, Rolls-Royce rewrote the rulebook for the future of true
luxury mobility by presenting the Rolls-Royce VISION NEXT 100 – codenamed 103EX
– a radical vision of effortless, autonomous, connected, spacious and beautiful
luxury mobility, as personal as each individual customer.
“When we revealed 103EX to the world in 2016, Rolls-Royce set the agenda for
the future of luxury mobility. Since then it has become clear that other car
brands have acknowledged our vision, so much so that they have adopted most
aspects, apart from the most visionary and radical.” comments Torsten
Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars. “Rolls-Royce’s
vision in 2016 was, and remains, all-electric, completely autonomous,
completely Bespoke mobility – coupled with ultimate luxury.”
Thanks to its unrivalled engineering capabilities, the customer’s Personal
Vision will dictate how their Rolls-Royce will look. This is an uncompromised
view of the future of luxury mobility that also embraces the luxury customer’s
wish for the Effortless Journey –autonomous travel in a completely connected,
fully autonomous vehicle.
The chassis of the future, created from the most advanced materials and powered
by a zero emissions powertrain will underpin this vision. Advanced
manufacturing technologies will enable customers to involve themselves even
more in the design of the shape, size and silhouette of their personal
Rolls-Royce vision, which Rolls-Royce would then manufacture to the customer’s
specifications, making every Rolls-Royce a unique Bespoke masterpiece.
103EX itself, presented a vision to the world that acknowledges the fact that
Rolls-Royces will continue to be the preferred marque of the most discerning,
wealthy and powerful patrons in the world because of their preference for the
presence and personal statement that only a Rolls-Royce can offer.
The Grand Arrival required by those people who make the world turn – whether
royalty, heads of state or global superstars – is guaranteed by the visionary
design of the Rolls-Royce 103EX.
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