
Golden
Globe winning Actress Gina Rodriguez attends P&G Orgullosa’s forum
“Nueva Latinas Living Fabulosa” at The TimesCenter on Wednesday, March
25 in New York. The program celebrates the beauty and diversity of
modern, Nueva Latinas through real conversations and a forum recognizing
Latina trendsetters and their stories of confidence, strength and
success. Visit Facebook.com/Orgullosa for more information. (Photo by
Diane Bondareff/Invision for P&G Orgullosa/AP Images)
Golden Globe winning Actress Gina Rodriguez attends P&G Orgullosa’s
forum “Nueva Latinas Living Fabulosa” at The TimesCenter on Wednesday,
March 25 in New York. The program celebrates the beauty and diversity of
modern, Nueva Latinas through real conversations and a forum
recognizing Latina trendsetters and their stories of confidence,
strength and success. Visit Facebook.com/Orgullosa for more information.
(Photo by Diane Bondareff/Invision for P&G Orgullosa/AP Images)
Actress Diane Guerrero attends P&G Orgullosa’s forum “Nueva Latinas
Living Fabulosa” at The TimesCenter on Wednesday, March 25 in New York.
The program celebrates the beauty and diversity of modern, Nueva Latinas
through real conversations and a forum recognizing Latina trendsetters
and their stories of confidence, strength and success. Visit
Facebook.com/Orgullosa for more information. (Photo by Diane
Bondareff/Invision for P&G Orgullosa/AP Images)
Actress Selenis Leyva attends P&G Orgullosa’s forum “Nueva Latinas
Living Fabulosa” at The TimesCenter on Wednesday, March 25 in New York.
The program celebrates the beauty and diversity of modern, Nueva Latinas
through real conversations and a forum recognizing Latina trendsetters
and their stories of confidence, strength and success. Visit
Facebook.com/Orgullosa for more information. (Photo by Diane
Bondareff/Invision for P&G Orgullosa/AP Images)
Actress Diane Guerrero, left and Golden Globe winning Actress Gina
Rodriguez attend P&G Orgullosa’s forum “Nueva Latinas Living
Fabulosa” at The TimesCenter on Wednesday, March 25 in New York. The
program celebrates the beauty and diversity of modern, Nueva Latinas
through real conversations and a forum recognizing Latina trendsetters
and their stories of confidence, strength and success. Visit
Facebook.com/Orgullosa for more information. (Photo by Diane
Bondareff/Invision for P&G Orgullosa/AP Images)
Style Expert and TV Personality, Lilliana Vazquez, Radio Personality
Angie Martinez, Actress Selenis Leyva and Actress Diane Guerrero, from
left to right, attend P&G Orgullosa’s forum “Nueva Latinas Living
Fabulosa” at The TimesCenter on Wednesday, March 25 in New York. The
all-star lineup of speakers shared their passion and stories of rich
history, blended cultures and aspirations. Visit Facebook.com/Orgullosa
for more information. (Photo by Diane Bondareff/Invision for P&G
Orgullosa/AP Images)
Golden Globe winning Actress Gina Rodriguez, Entertainment Weekly
Correspondent Nina Terrero, Radio Personality Angie Martinez and Style
Expert and TV Personality, Lilliana Vazquez, from left to right, attend
P&G Orgullosa’s forum “Nueva Latinas Living Fabulosa” at The
TimesCenter on Wednesday, March 25 in New York. The all-star lineup of
speakers shared their passion and stories of rich history, blended
cultures and aspirations. Visit Facebook.com/Orgullosa for more
information. (Photo by Diane Bondareff/Invision for P&G Orgullosa/AP
Images)
P&G’s
Orgullosa Program Celebrates the Beauty and Diversity of Inspiring
Latinas at the Forum "Nueva Latinas Living Fabulosa"
Forum
unites all-star lineup of Latina speakers in NYC, including Golden
Globe Winning Actress Gina Rodriguez, Actresses Diane Guerrero and
Selenis Leyva, Radio Personality Angie Martinez, Style Expert Lilliana
Vazquez and Entertainment Weekly Correspondent Nina Terrero
New
York, NY- March 26, 2015-Procter & Gamble's (NYSE:PG) Orgullosa
program celebrated last night its newest initiative ‘Living Fabulosa’
(living fabulously) as a continuation of its Nueva Latina campaign,
which highlights the unique and complex experience of the modern,
bicultural Latina -- the Nueva Latina. ‘Living Fabulosa’ was successful
in reigniting the passion to celebrate the beauty and diversity of Nueva
Latinas through a forum recognizing Latina trendsetters and their
stories of confidence, strength and success. The star-studded event was
hosted by Golden Globe Winning Actress Gina Rodriguez, Radio Personality
Angie Martinez, Style Expert and TV personality Lilliana Vazquez and
Entertainment Weekly Correspondent Nina Terrero. Special guests and
on-stage panelists included actresses Diane Guerrero and Selenis Leyva,
Founder of Vixen Workout Janet Jones, musician Raquel Sofía, and
entrepreneurs and founders of My Wellness Solutions Indhira Santana,
Violet Santana and Hilda Pichardo.
What It Means to Be Living Fabulosa
Orgullosa’s
commitment to connecting with and celebrating Latina women is stronger
today than ever before. The ‘Living Fabulosa’ program recognizes Nueva
Latinas that shine of orgullo (pride) and confidence and are leading the
way in creating change. From opening small businesses to being
award-winning entertainers in Hollywood, Latinas are reshaping society
and living ‘fabulosa’ in their own way.
“I’m
so excited to be here tonight to showcase how Latinas are living
fabulosa and highlight all the amazing things we’re doing as a
community. Although there is no singular definition to describe the
Latina experience, tonight’s group of modern Latinas were united by
passion, orgullo and our stories of rich history, blended cultures and
aspirations,” shared Gina Rodriguez, Golden Globe winning actress. “As
Nueva Latinas, we are proud of where we come from and we are defining a
new blended cultural life that is unique and inspiring.”
Celebrating Nueva Latinas
Orgullosa’s
transformative power of community fueled last night's event at The
TimesCenter in New York City with more than 200 trendsetters,
influencers, and Orgullosa community members. They gathered to share the
real-life stories and cultural themes that surround today's Nueva
Latinas. The star-studded panel exemplified the undeniable bond that
Latinas share as “Mujeres con La Falda Bien Puesta” (women who are
determined, optimistic, achievers and proud of their accomplishments)
and addressed topics such as being a bicultural Latina in the U.S.,
fitness, music, and family. To help Nueva Latinas look and feel their
best, Orgullosa partnered with Crest 3D White, Clairol, COVERGIRL, Olay
and Pantene to provide guests a “Chicas Night Out” beauty bar with
complimentary styling consultations.
"Through
Living Fabulosa, Orgullosa aims to continue capturing the voices and
stories of what it means to be a Nueva Latina,” said Luis Restrepo,
Brand Manager for Orgullosa. “We recognize the U.S. Latina experience is
vast and broad, but the pride in having two cultures is a driving force
behind the impact they are having in this country. That’s why we want
to continue a national dialogue among bicultural women that encourages
them to share their experiences and opinions while positively
reinforcing how their unique journey allows them to live fabulosa in
every facet of their lives.”
Along with the Living Fabulosa forum, Orgullosa activities include:
Living
Fabulosa takeover at Hispanicize 2015, one of the largest annual events
for Latino trendsetters and newsmakers in social media, journalism,
advertising, PR, film, music and innovation, with hands-on activities
from COVERGIRL, Crest 3D White, Gain, Olay, Pampers and Pantene.
Additionally, a select group of Latinas were treated to a photo session
by renowned celebrity photographer, Omar Cruz, for beautiful headshots
to keep their social media profiles looking fabulous.
Curation
of beauty "how to" tutorials, with leading Latina social influencers,
which provide the Orgullosa community with makeup and skincare tips via
YouTube.com/Orgullosa.
Partnership
with Latina Mom Bloggers (now DiMe Media) to host Orgullosa's first
Instagram sweepstakes rewarding Nueva Latinas with an array of great
prizes for participating in a photo challenge using #LivingFabulosa.
To
learn more about Orgullosa's Living Fabulosa program or to be part of
the community, please visit the Orgullosa Facebook page or register at
Orgullosa.com. Follow the conversation on social media with
#LivingFabulosa.
About Orgullosa
Orgullosa is a P&G-owned program that celebrates Latinas and empowers them to feel confident about their personal appearance, style and homes by offering solutions that satisfy their beauty and household needs through a variety of trusted brands, including Olay®, Secret®, Venus®, Pantene®, COVERGIRL®, Natural Instincts®, Crest®, Always®, Tide®, Downy®, Bounty®, Charmin®, Febreze®, Gain®, Pampers®, and Dawn®.
Orgullosa is a P&G-owned program that celebrates Latinas and empowers them to feel confident about their personal appearance, style and homes by offering solutions that satisfy their beauty and household needs through a variety of trusted brands, including Olay®, Secret®, Venus®, Pantene®, COVERGIRL®, Natural Instincts®, Crest®, Always®, Tide®, Downy®, Bounty®, Charmin®, Febreze®, Gain®, Pampers®, and Dawn®.
About Procter & Gamble
P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
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