adidas Originals and Olivia Oblanc Launch Collaborative Collection in London - .@adidasoriginals

adidas Originals and Olivia Oblanc Launch Collaborative Collection in London

Following the highly-coveted adidas Originals by Daniëlle Cathari collaboration, the brand once again taps an emerging designer to reimagine its iconic three stripes. Looking to New York as a source of inspiration, adidas Originals found their newest creative partner in Parson’s graduate and rising star Olivia Oblanc. Presented in the form of a 15 piece gender-fluid collection, the collaboration defies traditional design conventions.

Debuted during a multi-sensory, immersive presentation in London, adidas Originals by Olivia Oblanc celebrates the designer’s creative spirit and reinforces the brand’s commitment to youth focused innovation.

Having been introduced through the brand, adidas Originals family member Kendall Jenner worked closely with Olivia to curate an eclectic group of young creators whose work was featured throughout the presentation.

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Available NOW globally through adidas.com, select adidas Originals flagships and select wholesalers including Barney’s, Dover Street Market, KITH, NAKED, Nordstrom, Pam Pam, Selfridges and YME.