ICECREAM SPRING 2020

ICECREAM SPRING 2020 

The ICECREAM US Spring Collection is HERE.

Alond the same vein as the FALL 2019Collection, ICECREAM Spring 2020 explores the concept of "ICECREAM WORLD", which envisions everyday New York City people from all walks of life, wearing ICECREAM. The lookbook compliments the eclectic aesthetic of the collection wiht the different characters that were photographed.

Some key styles include a heritage baseball jacket, grape drink hoodie, patchwork sweatpants, and static age jean.

The lookbook was styled by @MISTERMORT, and photographed by CIAN MOORE at NYC LANDMARKS AND PEDESTRIAN LOCATIONS.

THE ICECREAM SPRING 2020 COLLECTION IS NOW AVAILABLE ON BBCICECREAM.COM AND AT THE BBC ICECREAM NYC FLAGSHIP.