JACKSON WANG CONCEPT POP UP SPACE - @JacksonWang852 #TheVelvet #MEvsME #TEAMWANGdesign

 

JACKSON WANG CONCEPT POP UP SPACE

In the TEAM WANG COOKIES-THE VELVET collection campaign, self-confidence and vitality are the main focus of the ideal VELVET man. The velvet that personifies the entire collection is itself a fabric full of strength and emotion, yet soft like skin. In the campaign, the invisible man wrapped in velvet pieces is confronting his own body, symbolizing the self-struggle and introspection that every official member face in the self-understanding and exploring process. Furthermore, his flexible limbs embody his resilience and fearlessness, which can adequately resist all the fatigue caused by this kind of self- analysis, and finally transforms him into his true self – a sophisticated man. This time the Concept Space theme of THE VELVET collection—“ME vs ME” is also designed to output the same concept. We hope to continuously explore the internal self through fashion and expression with our official members as our canvas. Only through this type of confrontation, can you better know yourself and“love”.

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