Tag teaming with California-based lifestyle brand HEX,
independent publisher FRANK151 is set to release their own special
edition Core Case for the iPhone 5 today, January 7th, 2014. The duo
are going for a simple, yet clean, minimalist look that finds the HEX x
FRANK151 Core Case wrapped in ripstop fabric available in a limited
quantity of 151 cases. The custom molded case is water resistant,
features a camera hole, and can only be found in black with both the
FRANK151 and HEX logos grazing the side.
The limited edition HEX x FRANK151 Core Case drops today, January 7th, 2014 and can be found on both brands’ respective websites www.frank151.com and www.shophex.com for $39.95.
The limited edition HEX x FRANK151 Core Case drops today, January 7th, 2014 and can be found on both brands’ respective websites www.frank151.com and www.shophex.com for $39.95.
Please find images of HEX x FRANK151 iPhone Core Case below.
THE HISTORY OF FRANK151 IN 2 MINUTES: http://vimeo.com/66782632
ABOUT HEX: |
Music
originally brought founders Dan Maravilla and Trent Valladares together
as teenagers living in late 1980's Southern California. Musicians and
band-mates they perfected their craft working their way up the local
club scene in Los Angeles. Their music style was eclectic, mixing
alternative, jazz, funk, fusion, soul, and rock-always seeking to create
what was not the norm. Even at that age their creativity did not stop
with sound. Both talented visual artists, they would outfit concerts
into total sensory experiences by creating and performing original music
as well as transforming the various prestigious concert venues with
all-encompassing art installations to provide a total experience.
Clothing and fashion were also on the boy's radar often repurposing and
making their own clothing and accessories.
After years in the music and art scene, they decided to launch a
small, startup, family business that grew into August Accessories. Their
focus was accessories; headwear, watches, small leather goods,
backpacks, and knitwear. Early collections gained attention from many
world-renowned brands and they started designing and manufacturing for
established labels. This provided valuable opportunities to see inside
many great companies and eventually give them the knowledge to be able
to launch their own successful brands, which they did, and currently the
August Accessories stable of proprietary and licensed brands can be
found in boutiques and major store chains around the world.
In 2010, some twenty-plus-years since Dan and Trent's first humble
steps into fashion, HEX was launched. HEX draws on their decades of
experience in fashion and channels it in an innovative new direction. At
its core, it fuses their eye for style with their love of technology.
HEX was created with a new viewpoint - looking at fashion and technology
as equally necessary and inspiring. The importance of premium
materials, textures, and finishing are all designed into the DNA of HEX,
as is a focus on innovation and a drive to develop products that
function as well as they look. And this focus can be seen today in HEX’s
unique products and multiple design patents and awards.
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