Maestro
Fresh Wes releases video for Mr. Evans
a timely and important song accompanied by powerful visual images
"Coach Fresh" nominated for Rap Recording of the Year
at the 2018 JUNO Awards
a timely and important song accompanied by powerful visual images
"Coach Fresh" nominated for Rap Recording of the Year
at the 2018 JUNO Awards
Maestro
Fresh Wes releases
a new video for the song Mr. Evans which features west
coast phenom Ras Kass and vocals by Cyndi Cain.
Produced by Lord Quest, and first premiered on ThisIs50.com, the
song lands on Maestro Fresh Wes' most recent album release, Coach
Fresh, released in late 2017 which was nominated today for Rap
Recording of the Year at the 2018 JUNO Awards. The song was written to
highlight the need for better role models in the Black Community, and the need
for strong father figures specifically. When first-time Director Kofi Boateng
heard the song, he said the lyric that resonated the most was "every child
needs a hero." Boateng is the younger brother of Quattro Cinqo of the
legendary Toronto Hiphop group Ghetto Concept. The video was filmed on location
in Vancouver and Halifax and was produced by TiKoonz Films.
As Maestro Fresh Wes, a father himself, explains, "When we examine the negative images of black males through media, we understand the importance of fathers to be in the lives of their children to guide them in the right direction. It's an important conversation to have, especially during Black History Month."
As Maestro Fresh Wes, a father himself, explains, "When we examine the negative images of black males through media, we understand the importance of fathers to be in the lives of their children to guide them in the right direction. It's an important conversation to have, especially during Black History Month."
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