MAKE UP FOR EVER Teams Up With a Tribe of Unfiltered Artists for its New ULTRA HD Products Campaign
MAKE UP FOR EVER announces a global artistic collaboration
with the best, boldest and most authentic unfiltered artists and makeup artists
ever. This eclectic and exciting group works together to celebrate the new
ULTRA HD campaign.
Embodying true universality and diversity, MAKE UP FOR EVER
has partnered with new artistic duos, featuring five emerging music talents and
joining them together with four super-influential makeup artists.
The collaborating duos include:
- JINJOO, explosive guitarist for DNCE, and TAEYUN PARK, professional makeup artist and complexion expert from Korea.
- BAYLI & KAYA NICO (from THE SKINS rock band) and LOTTIE, professional makeup artist from Los Angeles
- DAGNY, breaking new Scandinavian pop artist and LINDA HALLBERG, professional makeup artist and inspiring beauty influencer from Sweden.
- LEA MAKHOUL, rising pop star from the Middle-East with BOUBA, professional makeup artist and masterclass superstar from Lebanon.
In a constant quest for perfection, MAKE UP FOR EVER, is
constantly updating, evolving and expanding its iconic and coveted ULTRA HD
franchise. In 2018, ULTRA HD range welcomes 3 innovative, 4K-compatible
products: ULTRA HD UNDERPAINTING, ULTRA HD PERFECTOR & ULTRA HD SOFT LIGHT.
These 3 new pro-approved products, allow everyone to create the perfect
complexion and enhance any uniqueness, no filter needed. The ULTRA HD
UNDERPAINTING palette subtly corrects imperfections and lets the facial
features become like a sketch, ready to be created. ULTRA HD PERFECTOR is a new
generation of perfecting skin tint and gives skin a soft glowing veil. To give
an instant luminous glow, ULTRA HD SOFT LIGHT is the essential tool; this
liquid highlighter enhances skin tones and adds touches of volume-enhancing
light to the face.
Available: Worldwide March, 2018
In all MAKE UP FOR EVER and SEPHORA stores
& e-shops
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