The #BornToLove VALENTINE'S CAPSULE
Scotch
& Soda “Born to Love”
This
Valentine’s Day, Scotch & Soda reminds us that we are all born to love with
a specially crafted
capsule
collection for men, women and kids.
On
the origin of the capsule, the brand’s Creative Director Marlou van Engelen
says: “With everything that’s
going on in the world, we were struck by something Nelson Mandela once said:
‘love comes more
natural to the human heart than hate.’ These inspiring words beautifully
reflect what we stand for
as a brand. It led us to create something that was more than just a heart
print. We are born to love
and we should spread it around.”
Championing
the message, the Amsterdam based fashion brand joins forces with a troupe of
international
social influencers. Outfitted in pieces from the ‘Born to love’ capsule, they
each share a
beautiful
moment with someone close in a unique series of images for their social feeds.
These
snapshots
will be collected and bundled in a special feature at Scotch & Soda’s
online home.
The
collection introduces the ‘Born to Love’ heart motif on women’s sweaters and a
statement print
hoodie
is available for men,women and kids. The capsule further comprises a limited
offering of
beanies,
tees, shirts and denim. ‘Born to Love’ is available in stores and online from
February 1st.
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