David Yurman x Geena Davis "Intersectionality" Unisex Bracelet Launches In Tandem With "This Changes Everything" Documentary
American luxury jeweler David Yurman announces today
the launch of their exclusive unisex bracelet in partnership with Academy
Award Winning Actor Geena Davis and Institute on Gender in Media. The
bracelet is launching in tandem with the documentary, This Changes
Everything, co-executive produced by David Yurman which debuts at the Toronto Film
Festival.
The bracelet, titled, "Intersectionality by Geena
Davis" is a box chain link ID style featuring a wheel of lines emanating
from an equal sign. This symbol was designed by Geena Davis and
represents intersectionality, a key theme explored throughout the documentary.
"This symbol is meant to inspire us to embrace and celebrate the rich
diversity of the world we live in" says Davis.
The bracelet is priced at $375 (USD) and will be
available exclusively in select David Yurman boutiques and on DavidYurman.com.
20 percent of all proceeds will benefit the Geena Davis Institute on Gender in
Media at Mount Saint Mary's University, which is successfully influencing
media and entertainment companies to dramatically improve the quality and
quantity of female characters in media.
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