A Sneaker Collab that will Make You Feel High, So High
Cypress Hill has collaborated with premium sneaker brand Six
Hundred Four (www.sixhundredfour.com) to create a limited collection
that commemorates the 25th anniversary of their #1 album, Black Sunday.
The collection will be "surprise-released" for pre-order today,
exclusively to those that sign up or follow @sixhundredfour.
Similar to the album, the shoes are packed with cannabis
vibes. Aside from being constructed with heavyweight hemp, the design also features
hidden bongs and stash pockets, all while producing a very clean and
sophisticated look. Even the side paneling subtly symbolizes the recent
recreational legalization in California.
"Typically marijuana-themed shoes are obvious 'stoner'
shoes, rarely providing a premium feel," explains James Lepp, founder
of Six Hundred Four. "This collection, however, gives
the wearer more than just a premium clean-looking sneaker, but also a
story-filled shoe packed with historical, current and futuristic cannabis
vibes, all of which influenced by Cypress Hill's Black Sunday album."
"In many ways this sneaker reflects exactly what we're
about as music creators - unwavering pro-cannabis artistry," stated
Cypress Hill's lead rapper, B-Real. "It has the most marijuana-themed
elements of any shoe out there, yet those elements are only discoverable to
those who really understand us."
The shoes will retail for $225 USD, but pre-order pricing
starts at $170 USD. Individuals that sign up or follow Six Hundred
Four (@sixhundredfour) on Instagram will receive exclusive updates and
access to reserve their pair(s) once the shoes are live at www.sixhundredfour.com.
Only 604 pairs will be made, with each option available in
men's and women's sizes. Shoes will deliver in the spring.
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