Astrid S - Emotion - .@astridsofficial

FADED4U November 01, 2018

BATTLES HERSELF IN THRILLING NEW VIDEO FOR ‘EMOTION’
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FILMED IN ICELAND, THE VIDEO SEES ASTRID ESCAPE A TOXIC RELATIONSHIP

“By exposing her wounded heart with exacting nuance, Astrid has made a modern pop banger everyone can see themselves in.” – PAPER

“this Nordic pop singer has our hearts.” – NYLON

Norwegian pop star Astrid S returns with the brilliant 'Emotion' - another piece of synth-pop perfection – MTV

“Emerging with a more mature sound, Astrid S is ready to make her own version of pop music…” – Ones To Watch

“With a more mature and honest voice, Astrid isn’t making up any stories; she is speaking her truth while savoring her signature soulful vocals.” – Du Jour

Today pop star Astrid S reveals the brand-new video for her latest single ‘Emotion’, out via Island Records. The video, shot in Iceland, follows a distraught, conflicted Astrid as she struggles to escape a destructive relationship with herself.

The stunning, cinematic video was directed by Andreas Ohman and inspired by psychological thriller Black Swan. It is a shocking portrayal of a relationship that on the surface seems loving but is ultimately toxic, with both sides portrayed by Astrid in her most dramatic roles yet.

Of the video, Astrid says:

“I wanted the video to show a loving but toxic relationship. I also wanted it to show a different side of the song - how you sometimes can be your own biggest enemy - being self-destructive.

To me the song could be about any kind of relationship. It could be a friend, family member, boyfriend, girlfriend or yourself. I hope this video makes it possible for people to interpret it in their own way and relate to it with their own story.”