ADIDAS UNVEILS THE 2019 ADIZERO 8.0, FREAK ULTRA & PRIMEKNIT A1 FOOTBALL UNIFORMS FOR THE 2019 ALL-AMERICAN BOWL
adidas Football today unveiled the 2019 adizero 8.0, Freak Ultra and Primeknit A1 Football Uniforms for the 2019 All-American Bowl on Saturday, January 5th, at 1pm EST on NBC. The game features 100 of the best high school players in country in an annual East vs. West matchup every January in San Antonio’s Alamodome.
Videogames can have bugs, anomalies, glitches, unlocked achievements and even cheat codes that can have a jaw-dropping effect on gameplay. Those same types of things can happen with athletes and big plays on the field in real life. A player is here one second, gone the next; uses a juke right, spin left combo; hurdles another player in full stride; showcases crazy breakaway speed; or does something that may seem unrealistic, unfair or freakish in nature and on the TV screen.
These unconventional moments are the inspirations for the design and aesthetics for the debut of the 2019 adizero 8.0, Freak Ultra and Primeknit A1 Football Uniforms for the 2019 All-American Bowl. Influenced by spectacular plays and videogame culture, the multi-color static pattern infused into the 2019 adizero 8.0, Freak Ultra and Primeknit A1 Football Uniforms is a derivative of videogame glitches, TV screen color bars, broadcast static and other irregularities that people might see while playing a videogame or watching an incredible play on television.
The adizero 8.0
Engineered for football’s fastest players, the adizero takes
the football cleat silhouette to the next level by incorporating a sneaker
profile and redefining fit, feel and lightweight construction.
Bringing sneaker style and insights from the streets to the
gridiron, the 2019 adizero 8.0 Primeknit features a multi-color static pattern
directly woven into the Primeknit bootie, which is sculpted to
be aerodynamic and wrap around the foot in order to
provide a sock-like feel. Inspired by innovations from the
adidas Running Uncaged UltraBOOST and adidas Originals NMD silhouettes, the
adizero 8.0 is engineered to naturally move with the foot on the field, allow
for flexibility and movement through the ankle, and help provide a comfortable,
precision fit with maximum breathability.
The Primeknit upper is seamlessly blended with a
lightweight, TPU overlay that helps provide structure for lateral movements,
durability and support, while an anatomical lacing system aligns to the bones
of the foot for added comfort. The comfortable yet durable upper is powered by
a metallic electroplated SRPINTFRAME with strategically placed SPRINTSTUDS with
a rotational traction zone that is designed to provide peak performance,
multi-directional strength and unrivaled traction.
The finishing touches include adidas’ iconic Three-Stripes
emblazoned at the toe cap of the cleats, the adidas Badge of Sport logo at the
arch of the medial side of the cleats and a “adizero” moniker dons the front
pulltab. The 2019 adizero 8.0 cleats will be available on 1/4/19
for $150 each at adidas.com, Eastbay.com and dickssportinggoods.com.
FREAK Ultra
Engineered for the fasted most versatile athletes on the
gridiron, the 2019 FREAK Ultra brings sneaker style and insights from the
streets to the gridiron to deliver mid-cut support that wraps around the ankle
and a lightweight, low-cut feel.
Featuring a static multi-color pattern woven directly into
the Primeknit upper bootie, the FREAK Ultra features a stealth like chassis is
sculpted to be aerodynamic for high speeds, and for added durability stability
and abrasion protection, the toe-cap, heel and pressure points on the lateral
side of the cleats have been reinforced with IRONSKIN.
Providing unrivaled comfort for the ultimate ride, the FREAK
introduces BOOST technology
to a mid-cut cleat. The all-new BOOST sockliner helps
provide comfort and further reduces cleat pressure. Tuned for the turf and
on-field performance,
the introduction of an innovative insole board allows for natural movement and
anatomical flexion, while also securing the foot in place to help reduce
hyperextension.
Putting the power to the turf, the RAZORFRAME provides
torsional rigidity and features strategically placed SPRINTSTUDS designed to
provide peak performance,
speed and multi-directional strength and traction. adidas’ iconic Three-Stripes
are emblazoned onto both the ankle of the lateral side and the arch of the
medial side of the cleats. The adidas Badge of Sport logo dons the front
pulltab. The 2019 FREAK Ultra cleats will be available on 1/4/19
for $180 each at adidas.com, Eastbay.com and dickssportinggoods.com.
Primeknit A1 Football Uniforms
Highlighted by multi-color static pattern on the numbers and
shoulder caps, the black and white monochromatic uniforms create a signature
look for the 2019 All-American Game. The West team will wear white and the East
team will be in black.
With an emphasis on full range of motion, fit, form and
function, the Primeknit A1 Football Uniform redefines the compression
silhouette and takes the innovation and design of football jerseys and pants to
the next level by providing players the perfect blend of style and technology
for elite performance.
A new body-mapping jersey design
features an all-new ribbed knit pattern on the chest and shoulder pads to
produce a refined fit, while knit engineered mesh channels feature Climacool technology
to provide enhanced breathability and cooling zones. The development of a new innovative
chevron pattern on the chest of the jerseyaligns with a
player’s shoulder pads and generates increased durability for high-contact
zones for protection and the inside of the jersey features
silicon grip patterns on the shoulders to lock the pads in place.
Additionally, Primeknit finishes inspired by the adidas
UltraBOOST and NMD are
incorporated into the collar, sleeve cuff and hem for added comfort and a new
infinity neckline delivers for a clean, iconic design that eliminates
distractions and allows for a full range of motion. The revolutionary Primeknit
A1 football pants have been re-engineered with just two seams and bonded
pockets for added comfort and a clean compression look and feel, along ribbed
Primeknit on the knees for added durability.
Further infusing the theme, the 2019 All-American Bowl
uniforms include a TECHFIT baselayer,
arm sleeves and adizero gloves that feature the multi-color static pattern. For
more information and images of the 2019 adizero 8.0, FREAK Ultra and Primeknit
A1 Football Uniform, please visit the conversation on Twitter and Instagram via
@19AllAmerican and @adidasfballUS #adizero, #FR3AK, #teamadidas. For
a roster of players for the 2019 All-American Bowl,
visit:
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