Timberland Headquarters Renovation – Stratham
To spearhead the transformation, Timberland tapped IA Interior Architects to design an overall experience comprised of unique spaces that would immerse employees, business partners, recruits, vendors, and customers in the Timberland® brand.
The environment transformation aligns with Timberland’s purpose and creative vision, which guide everything the brand does. Timberland’s creative vision sits at the intersection of the brand’s passion for nature and the energy of fashion, with the call to action, “Nature Needs Heroes.” Both come to life powerfully through every facet of the space.
Bringing the outside in was a primary objective, reinforcing Timberland’s belief that a greener future is a better future and their commitment to create better product, stronger communities and a greener world. To accomplish this, the architectural language employed throughout the space takes cues from Timberland’s new retail design and uses reflective materials, organic forms and textured layers to bring nature indoors. The overarching concept informed the layout of the space with a winding “trail” that leads through the office, passing through a buzz of activity along the way.
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