THE HOME OF CLASSICS SPRING/SUMMER 2023

 

THE HOME OF CLASSICS SPRING/SUMMER 2023

For decades, adidas’ iconic Superstar, Gazelle, and Forum franchises have stood proud as symbols of culture and community – entering the zeitgeist as game changers and continually pushing the boundaries ever since. For Spring/Summer 2023 adidas Originals has brought all three silhouettes together under its latest “Home of Classics” campaign.

The campaign itself features a cast of trailblazing figures from across the globe, including Lil Dre, Kalya Montoya, and Marcos Montoya from Los Angeles, and Dee Koala, Mzwandile Sithole, and Andile Dlamini from Cape Town's groundbreaking brand and collective, Broke Wear. Bridging geographies and cultures and turning Cape Town into a playground for experimentation, “Home of Classics” showcases how the boundaries of creativity are pushed further when communities come together.

Available Now adidas.com